Client Work | Rebranding
Overview
Led the rebranding of The Campers Ministry, a non-profit organization affiliated with George Mason University. Working closely with the founder, I redesigned the organization's visual identity and created a system that could be extended across its various ministries.
Design Brief
The visual direction was inspired by the themes of stars, scattering, and tents. Drawing from biblical imagery, the logo combines elements of a tent and scripture to reflect the organization's mission and values. I also developed a structured identity system for the ministry's sub-groups, allowing each department to have its own visual distinction while remaining connected to the main brand.
Logo Design
Conceptual Image